Privacy Policy

How we collect, use, and protect personal data in line with GDPR requirements.

Privacy Policy

Effective date: 10 December 2025

Controller: Applianz OÜ

Address: Harju maakond, Kesklinna linnaosa, Viru väljak 2, Tallinn 10111, Estonia

Company Registration Number: 17221194

Contact: info@applianz.ee

1. Scope

This Privacy Policy explains how Applianz OÜ (“Applianz”, “we”, “us”, “our”) collects and processes personal data when you visit our website, contact us, purchase our services, or use our SaaS platforms.

2. Personal data we collect

  • Identity & contact data: name, company name, email address, phone number, billing details.
  • Account data: login identifiers, role/permissions, service preferences (where applicable).
  • Transaction data: plan purchased, invoices, payment status, and payment references. Payments are processed by payment providers (e.g., Mollie).
  • Usage & technical data: IP address, device/browser data, pages visited, timestamps, referrer, and security logs.
  • Communications: messages you send to us and our responses (email, contact forms, support requests).
  • Customer content: data you upload or enter into our SaaS services (which may include personal data depending on your use).

3. Purposes and legal bases (GDPR)

  • Providing the Services — performance of a contract / pre-contractual steps.
  • Customer support and account administration — performance of a contract; legitimate interests.
  • Billing and payments — performance of a contract; legal obligation; legitimate interests (fraud prevention).
  • Security and abuse prevention — legitimate interests.
  • Legal compliance — legal obligation.
  • Marketing communications — consent (where required) and/or legitimate interests (B2B where permitted).

4. Sharing and processors

We may share personal data with trusted service providers that help us operate the Services, such as payment processing (e.g., Mollie), hosting/infrastructure, email delivery and customer support tools, and professional advisers where necessary.

5. International transfers

We primarily process data within the EEA. If personal data is transferred outside the EEA, we apply appropriate safeguards such as adequacy decisions or Standard Contractual Clauses (SCCs), and additional measures where appropriate.

6. Retention

We keep personal data only as long as necessary for the purposes described above, including legal retention obligations (e.g., accounting/tax).

7. Your rights

Subject to applicable law, you may request access, rectification, erasure, restriction, portability, and object to processing based on legitimate interests (including direct marketing). Where processing is based on consent, you may withdraw consent at any time.

8. Cookies

We use cookies necessary for core functionality. Where required, we ask for consent for non-essential cookies (e.g., analytics). You can control cookies through your browser settings.

9. Contact and complaints

For privacy questions or requests, contact info@applianz.ee. You also have the right to lodge a complaint with your local supervisory authority. In Estonia, this is the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon).